Other sites such as Cracked.com and Fark.com rose to the top using sarcastic wit despite being no more than a list of articles.

ThePeopleOfWalmart.com is a great example of photo niche originality where you can't help but forward URLs despite disagreeing with the concept of Walmart shopper ridicule.

Any human emotion can be inspired to help motivate a specific action. In this case it is humor with the specific desired action of site sharing, returning visits, signing up for newsletters, etc. How you approach this is up to you; ranging from Tickle-Me-Elmo comedy to read-only-when-the-kids-are-asleep-he-must-have-been-drunk-to-write-this style.

Nonetheless, whichever purpose you use to employ humor whether it be for traffic, advertiser awareness, product sales, etc it is one of the best motivators in viral marketing.

Resource websites are easy to launch, easy to maintain and good for search engines. You can practically take any topic and create a one-stop-shop for users who take interest in that particular subject. Resources for topics such as conferences, certifications, forums, guides, blogs, magazines, etc. are all categories that are easy to research and compile for website content.

A couple of working examples that I have is PHP.TiaWood.com (in development at the time of this article) which serves as a personal resource for myself but organized in a way that other developers can benefit from my cliff notes. ZyraQuest.com is a resource site for Second Life with user help articles (SL has a high learning curve) and teleport links to pre-visited landmarks.

The concept of a directory or resource site isn't new but the delivery can be presented in a way that is fresh and interesting to the user. For instance, I started creating my directories with visual references to the website and their related videos which you can see here and here. I do not want to present boring text but provide a visual reference to the resource while encouraging the user to slow down and browse.

It is helpful to be somewhat familiar with the subject you are developing. Try to think of hard to find information or tips & tidbits your audience will be interested in and then categorize to fit those needs, not necessarily the information itself. Finally, think of ways this information can be presented in a unique fashion that will slow down your user and create more value within your resource site.

Another useful tip is when you have old content on an active site that just needs updated. You can republish the article as new after edits.

Welcome to the newest section of my site: an area dedicated to lend ideas to other domains on how they can develop and monetize their site.

The first idea comes from a blog post by Frank Schilling back on March 30th, 2007. As quoted on his site:

"If every domain portfolio owner created a wiki for each name complete with relevant content and surrounded by paid search listings for monetization, it would dramatically alter the balance of power on the web between empty domain names and search engines; and it would change the face and perception of domain parking as the name becomes the conten"

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