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Saturday, 17 October 2009 20:35 |
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Here is another good comment by Castello found on
this page.
"My brother and I don’t park many names and have trumpeted the advantages
of developing portfolios before anyone else (if there is another major
domainer who has been doing this with the majority of their portfolio before
1995 please let me know).
That being said, I agree with you that parking has played a critical
role in the evolution of our industry and I am certainly not in favor of
seeing it go. On the other hand, parking is the past not the future. When
you park a name – especially a really good one – you are essentially
consigning it to a slow death. Even worse, parking a name allows
competitors to develop their names and future dilute the value of your name (a
perfect example of this is the parked PalmBeach.com vs our developed
WestPalmBeach.com).
I could go on and on, but the bottom line is that anyone parking a name
in 2009 with a value of over 100K is essentially making a terrible business
decision.
PS: The answer to this is YES and it will happen in the next twelve
months (I know this for a fact): “You want a company to take on Google and get
advertisers to move to their network?”"
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Last Updated on Saturday, 17 October 2009 20:39 |
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Saturday, 18 April 2009 04:53 |
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David J Castello quoted from
DomainNameWire.com in response to the way mini sites look. Almost to the day
since the last time I quoted him. "Our sites may look basic, but looks can be
deceiving. Those simplistic looking sites generate massive revenue for our
advertisers - and our advertisers are our #1 priority. Furthermore, sites like
PalmSprings.com have constantly updated content with editors for its Calendar of
Events, Classifieds, Forum, etc.
My suggestion is this. Build a site, do all the things you believe are important
and then sign advertisers to contracts. In other words, put your reputation and
talent on the line. If you don’t drive serious business to these people you will
be run out of town. If you survive the first year, I promise you will have
entered a new world that most domainers haven’t a clue about and you will have
learned to play by a whole new set of rules. And when something works, you will
be exceeding hesitant to mess with the formula (ever wonder why Google still
hasn’t changed their front page?).
Our sites have been criticized by webmasters and designers alike for years. And
I’ll tell you the same thing I tell them - every day my brother and I cry all
the way to the bank."
~ David J Castello
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Last Updated on Saturday, 18 April 2009 04:58 |
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Tuesday, 13 May 2008 08:48 |
"We grew up in a working class neighborhood of Vancouver and then gradually moved to better neighborhoods, but during that transition, I saw that to really do anything, you need to not only work hard, but also think about how you work."
Kevin Ham quoted on DNJournal
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Last Updated on Tuesday, 13 May 2008 08:49 |
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Sunday, 13 April 2008 16:13 |
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This is a new feature on my blog called "Domainer Quotes". We'll kick it off with David Castello. “If you have the money, purchase the best domain name you can get your hands on. But remember the golden rule: a domain name is only worth what you can do with it. We've turned down $5,000,000 for PalmSprings.com and didn't think twice about it because we've monetized it so well. However, in someone else's hands, PalmSprings.com could have been parked or less developed and worth nowhere near as much. If you have the talent and vision to develop a generic mega-domain, please give people like us a call.” David Castello
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Last Updated on Sunday, 13 April 2008 16:15 |
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