| AtlantaLoans.com Launches New Site |
| Monday, 21 April 2008 | |
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Using the OpenList.com technology the site offers a full range of service providers. The site allows a consumer to easily segment services by product type, neighborhood and even by ratings. Ratings are created when consumers enter comments and a “Like or Don’t Like” rating via the website. Businesses can easily add their listing and are encouraged to ask clients to provide ratings. “AtlantaLoans.com allows Atlanta residents, people relocating to Atlanta and others that need to find Atlanta financial service providers quickly and easily” said AJ Martin, the founder of Cityloans LLC network which includes AtlantaLoans.com. “We looked at every potential content partner and found the OpenList platform to be the hands down winner in the local space”. “We are excited to be working with OpenList.com and look forward to rolling out many more cities very soon” added Martin. Those cities will include TampaLoans.com, BostonLoans.com, MiamiLoans.com, LosAngelesLoans.com, ChicagoLoans.com and NewYorkLoans.com. Using a simple, yet effective, domain naming strategy, the Cityloans LLC network of sites makes it easy to locate any of its local lending sites. Each site’s web address is simply the combination of a city name with the word “loans” and the .com domain extension. According to Martin, a domain name falls into one of four categories; brand name, non-sense name, personal name or generic search phrase name. Martin considers most generic domain names as search shortcuts to a site with a domain name that exactly matches a pre-defined keyword search phrase. Many generic search phrase names have content that anticipate the user’s needs and therefore create a faster more efficient way to locate meaningful content than using a blank box search. “Web users typically have a specific need. Many commerce based searches reveal that consumers need to locate a good/service, research good/service, find a specific answer or solve a specific problem. By directly navigating to Atlantaloans.com we anticipate the consumer is really just searching on the keyword phrase ‘Atlanta loans’ and we provide content that will likely meet that consumer’s specific need. It’s really conceptually that simple however the magic is in execution” said Martin. “Helping people find things they need quickly, cheaply and efficiently is, to me, the most important use of the internet”. “Our network of geo-generic domain names helps consumers find us very easily. It is then our job to then help them find local financial service providers. By creating a quick, efficient and free tool we add to the value of the internet and AtlantaLoans.com is a great example of how we add value.” AtlantaLoans.com is part of the Cityloans.com network. Based in Atlanta, GA the Cityloans.com network owns and operates over 700 local lending sites that cover the largest 700 cities in the United States.
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